TIPS Deep Dive interview series is all about the inventors, scientists, leaders and great minds behind promising innovations, ideas, and processes and this episode features our CEO Dr. John McKeon

In this interview on ConsultantLive, Dr. John McKeon explains the importance of a whole-house approach to reducing asthma and allergy triggers and the aim of the Asthma & Allergy Friendly® Certification Program which involves mitigating allergen exposure in a variety of household products.