Very insightful article in CoolBusinessIdeas.com, an online magazine with new business ideas and innovations around the world. The article refers to a podcast interview recorded earlier this year with Chris Stulpin, Tarkett Chief Creative Officer. The podcast interview focuses on the concept of Neoculture – the current cultural and societal shifts – and how this new concept impact architecture and interior design. As explained in the article, this societal change includes shifts in various aspects including sustainability and wellness.
Mega Trend #4: Future of Betterment: wellness has been the buzzword of 2017 and 2018 in architecture and interiors—consumers are also looking for integrated ways that their health can improve
In the interview, Chris Stulpin, Tarkett’s CCO, explains how this societal shift and this new consumers’ focus on wellness has influenced Tarkett to innovate.
A focus on wellness has also motivated Tarkett to make changes: “we’ve been developing a flooring portfolio that solves virtually every installation and maintenance problem, especially high-moisture substrates, since that’s both an issue for installers and a threat to our health as end users in the space. We’re increasing our offering of asthma & allergy friendly® certified products and continuing to focus on providing the industry’s lowest TVOC emissions from our materials. We were the first flooring company to have products that are Living Product Challenge, Cradle to Cradle, and asthma & allergy friendly® certified,” Chris explains.
Tarkett is an international flooring companies who has developed an innovative range of healthier flooring products, has passed our strict scientific standards and has been CERTIFIED asthma & allergy friendly®.
innovation, indoor air quality, home, indoor environment, allergen, allergy, asthma, asthma & allergy friendly®
Click here to read the full article
Click here to listen to the podcast
Click here to visit Tarkett Website