Creating a Healthier Customer

Creating a Healthier Customer2021-02-09T21:15:07+00:00


Creating a Healthier Customer

The air we breath is single most important external factor governing our health today. It’s obvious that no one can survive without clean air, yet we take it for granted.

We breath 2 gallons of air per minute, that’s 3400 gallons of air each day. Air pollution takes away at least 1-2 years of a typical human life. According to the World Health Organisation, 92% live in places where air pollution routinely exceeds safe limits.*

There were an estimated 6.5 million deaths worldwide from air pollution-related diseases in 2012, WHO data shows. That’s 11.6% of all global deaths – more than the number of people killed by Covid-19, tuberculosis and road injuries combined.

Building a safe home, travel and working environment isn’t just important, it’s essential.

This course is designed to help those in a customer advisory role. The course teaches how to build a better air quality environment for customers. Taking care of customers health and helping them make better, more informed decisions when purchasing products and services that effect the very air they, and their loved ones, breath.

Dr John McKeon
Allergy Standards

Who is this for?

Healthier Homes Awareness for Building Professionals

  • Developed by asthma and allergy science experts at Allergy Standards. The same company behind the world famous asthma & allergy friendly® Certification
  • Provides background on FDA, EPA and other relevant regulations
  • Accredited and beneficial for career progression of the individual
  • Fully online course and assessment with no time limits
  • Video, audio and practical
  • Approximate duration: 45 minutes per module (7 modules in total)
  • On completion, certificate is posted the next working day
Certificate Healthier Homes Awareness for Building Professionals

Become a Certified Healthier Homes Awareness Trusted Advisor

5 hours of video + continued assessment



  • How Asthma symptoms can be triggered by exposure to an allergen (such as ragweed, pollen, animal dander or dust mites), irritants in the air (such as smoke, chemical fumes or strong odors) or extreme weather conditions


  • How to live with asthma and allergies
  • How to create a healthy home environment
  • Creating air quality good enough to breath!
  • Symptoms and seasonal allergic effects


  • How to link certified products and services to health and scientific outcomes
  • Overcoming customer hurdles when selecting more expensive certified products
  • Reducing allergens and building a healthier environment
  • Incorporate asthma and allergy expertise into your sales portfolio


  • What causes asthma and allergies
  • Age groups worst affected
  • The prevalence in children and adults
  • The costs of asthma on business and families
  • The facts regarding hospitalisation
  • Effective asthma treatment includes monitoring the disease with a peak flow meter

Once Earned, Display With Pride

Add certification to LinkedIn platform

  • Add Allergy Standards certificate to LinkedIn and other social platforms
  • Certification logged on blockchain for authentication purposes

Add to personal print and wearable materials

  • Display certification on business cards
  • Add to letterheads
  • Buttons, badges and embroidery

In-store retail signage

  • Post in prominent positions that staff are trained and certified
  • Call-to-action to ask staff for advice on creating a healthier home, travel and work experience

Why Embed This Course In Your Program?

Having certified asthma & allergy friendly® products is a great way of demonstrating that your business cares about the welfare of the customer. The challenge that the customer faces is understanding the difference between certified and uncertified products.

This suite of courses will help your sales and customer service professionals become much more informed about the health benefits of asthma & allergy friendly® products

Learner Outcomes:

Asthma & Allergy Aware Bronze

  • Understanding of asthma and allergies
  • Have a broad knowledge of the recent scientific facts and figures associated with allergy and asthma
  • Be able to empathise with customers and understand the reasons why they should have superior air quality
  • Understand why your products and services are CERTIFIED and the benefits

Asthma & Allergy Aware Silver

  • Understanding of what asthma and allergies are and the science behind the conditions
  • Understand the key health impacts of pollutants and ineffective or harmful non-allergy friendly products
  • Be able to hold intelligent conversations with customers about the benefits of your asthma & allergy friendly® products and services
  • Advise on how to purchase the best product or services to create the maximum health benefits

Asthma & Allergy Aware Gold

  • Detailed knowledge of the causes and consequences of asthma and allergies
  • Ability to discuss the physiological effects of asthma and allergies with respect to product selection in a an overall context of a home, travel and work
  • Help customers make complex choices regarding multiple products and services needed to achieve the optimal health benefits

How Does It Work

  • Requires internet connection & web browser
  • Available on mobile or laptop
  • Slide based courses with Dr John McKeon
  • Interactive quiz and surveys
  • E-books and realistic page flip
  • Audio and video lecturer
  • Ask questions and get answers from a real person
  • SCORM compliment and can be installed on inhouse Learning Management Solution
  • Links with Allergy Standards content library
  • Dialogue simulations in sales module
  • Optional access to a comprehensive knowledge base


Creating educated teams, capable of advising customers helps sell more products and build greater trust. These courses are designed to help achieve both of those objectives.

All course materials will be provided for your LMS or via the Allergy Standards Learning Management Software.

Each certification level requires that the user sit an exam after watching the video content. The exam is marked by a human and feedback given. Pass mark is 75%.

Terms and conditions apply

Corporate Sponsorship Opportunities

Allergy Standards has an unrivalled brand and point of influence in the allergy aware market throughout the world.

Our events are widely publicised and training reaches thousands of retail professional every year.

We have developed the only certification program in the world that is acknowledged and supported by leading patient groups in the world such as the Asthma and Allergy Foundation of America and Asthma Canada

Along with convening international thought leadership events, we produce Scientific Standards, publish research and industry white papers as well as contract research and insight reports with some of the most innovative brands in the world.

We also offer very discreet sponsorship events for our highly regarded in person and online teaching programs

Sponsors of our events and teaching programs enjoy the following:

  • A competitive edge in engaging with your target audiences and define marketing messages to speak to specific demographics
  • Your brand and name will be properly associated with the program.
  • Your product could be associated with the teaching material if strict scientific criteria are met
  • Access to a high quality group as the people who sign up for and attend our training and development programs share certain qualities and these qualities make them valuable targets for your marketing
  • By associating your brand and message, for example with a welcome message, with the valuable education that these programs provide, you can benefit from the strong, positive connotations that are already in the minds of a receptive audience

Many marketing messages don’t succeed because they fail to attract attention, or when they do, the audience doesn’t feel that they’re being spoken to personally.

Sponsoring an ASL training and development program is the ideal solution to this common marketing problem. It delivers a specific and attentive audience so you can generate more relevant leads, more sales, and more success for your business.

We currently offer sponsorship opportunities for this training program.

Key sponsor will also be given a number of training programs they can donate as scholarships or awards for key staff.

Contact Us