The Power of Certification: How SIJO Is Redefining Healthy Sleep in the Bedding Industry
Since earning the Asthma & Allergy Friendly® certification in 2022, SIJO has experienced tremendous growth in customer trust and market differentiation by leveraging the credibility provided by the certification to establish itself as a leader in the bedding industry.
A Testimonial from Sijo, the Luxe Bedding Company
In this video ASL Director of Marketing, Vikki Keenan, talks to Elise Sabak of Sijo, the luxe bedding company, about their Asthma & Allergy Friendly® certification
In Conversation: Rabbit Air and ASL Discuss the Merits of Certification
In this video ASL Director of Marketing, Vikki Keenan, talks to Rabbit Air’s Tamina O’Brien about their Asthma & Allergy Friendly® certification and what it adds to their products
“What We’re Doing Matters”- A Testimonial from Tarkett
Dr. John McKeon chats to Roxane Spears, Tarkett’s Vice President Sustainability North America, about how the Asthma & Allergy Friendly Certification Program helps Tarkett win in the market place